“They’ll reciprocate back for you.”

Adverbs, Common English Blunders, Self-negation, Verbs

I heard someone say this in an interview the other day.

Problem:
The adverb “back” in “reciprocate back” is redundant.

Explanation:
I heard an Internet-marketing guru make the statement “They’ll reciprocate back for you.” in an audio file recorded as part of an interview series sponsored by Brad Callen, the maker of Keyword Elite.

The verb “reciprocate” when used without an object usually means to make a return, so the meaning of “reciprocate back” would be to make a return back.

Because the “re” in “return” means back, one could argue that someone who “reciprocates back” would never make a return (e.g., for something given).

For fun, I searched Google for the expression “reciprocate back” (with the quotation marks, to avoid variations) and got about 7,920 matches, which is relatively low.

I continue to believe that the growing tendency, at least in American English, to add the adverb “back” after many “re” verbs reflects a growing ignorance about the meanings of the roots of English words.

Solution:
“They’ll reciprocate for you.”

“They dotted-line report back to Becky.”

Adverbs, Common English Blunders, Self-negation, Verbs

I overheard this yesterday.

Problem:
The adverb “back” in “report back” is redundant.

Explanation:
The verb “report” comes from the Latin verb “reportare”, which means to carry back.

So the meaning of “report back” would be to carry back back.

Because the “re” in “report” means back, one could argue that those who “report back” would never reach their intended audience.

For fun, I searched Google for the expression “report back” (with the quotation marks, to avoid variations) and got about 3,740,000 matches.

This is depressing.

Solution:
“They dotted-line report to Becky.”

“Hope you didn’t leave yet.”

Adverbs, Common English Blunders, Tenses

I saw this today in a Vonage commercial.

Problem:
The adverb does not match the tense of the verb.

Explanation:
The adverb “yet” means at the present time.

The expression “didn’t leave” is in the past tense, so “yet” does not go with “didn’t leave” (or any other expression in the past tense).

In other words, it makes no sense to say, “Hope you didn’t leave at the present time.”

To fix this, one must change the expression to the present tense.

Solution:
“Hope you have not left yet.”